Biome-Balancing Clear & Protect Acne Treatment Serum
Murad Innovation
Packed with high-tech ingredients and backed by clinically proven results, Murad develops their best acne serum yet. The serum goes beyond tackling breakouts by supporting long-term skin health. A joint venture to educate our consumers about their skin’s microbiome, a great deal of care was placed in creative to visually explain the product’s science, performance and results.
Contributions: Site Assets + Staging, Infographic Design, Art Direction, Print + Packaging,
Acne Serum Mailer
Packaging
Diverting from our usual “polished” look we aimed to disrupt the typical visual narrative by emphasizing bacteria and how it affects our skin. Each stage of opening the box provides insight into what the microbiome is and how the serum can treat acne.
Credits + Collaborations
Creative Director: Diana Steinsnyder, Art Directors: Esther Yoon, Arlene Asuncion, Designer: Jocelyn Contreras